Meet Our Head of Graphic Design: Emma Preston

Shaun Turner • 12 July 2024
Emma Preston, Head of Graphic Design at Creekmore Marketing in Lexington, Kentucky (KY)

Since joining Creekmore Marketing in 2017, Emma Preston has brought her expertise to the table with the goal of expressing our client’s businesses using the transformative power of design, carving out our niche in the competitive marketing industry with her keen eye for helping brands express their voice and goals. 


As the Head of Graphic Design, Emma continues to set new standards of excellence, offering clients a diverse range of projects from Consumer Packaged Goods (CPG) to new logo designs and catalogues. Her responsibilities also extend to collaborating with the billing and sales departments on Requests for Proposals (RFPs) and producing Creekmore's internal collateral. Her collaborations with companies and brands are key towards taking our clients towards unprecedented success.


Behind Preston's accomplishments are an unwavering drive to excel and a passion for design that push her to expand her knowledge and skills daily. This self-motivation, coupled with a desire to test her design limits, enables her to produce work exceeds client expectations. Preston's greatest fulfillment comes from seeing her designs come to life in the real world: “I feel proud knowing how much [my designs] mean to the business owners’ success,” she says.

Building Lasting Relationships

Building trusting relationships with clients is a cornerstone of Preston's approach.

 

“I think that honesty and being upfront about a project’s scope is the best thing for building trust,” she says.

 

Her transparency about the scope of projects ensures clients view her as both a reliable resource and their designer. This foundation of trust is pivotal in fostering collaborative and fruitful client-designer relationships. Preston advises business owners to invest in a robust brand strategy and think clearly about their brand’s visual identity to enhance the success of their marketing campaigns.

 

She is often asked about the breadth of Creekmore's branding and graphic design services. Emma Preston ensures that clients can come to her for almost any graphic design need:

 

  • Brochures
  • Business cards
  • Documents
  • Logos
  • Product packaging
  • Promotional products
  • Signage
  • Full branding services

 

Preston says, “We are able to quote out and take on almost any project your business may need.”

Looking Forward to 2025 and Beyond

Looking ahead to 2025 and beyond, Preston is focused on helping clients stay ahead of the competition through cohesive brand strategy and visual identity. She emphasizes the importance of aligning with the target audience and building a community around the brand to foster growth.

 

Preston says “Having a cohesive and consistent strategy and visual identity are more important than ever. Aligning with your target audience and rallying a community behind your brand is one of the fastest ways to grow your business. While we say we don’t judge a book by its cover, consumers make snap decisions through visual stimulation and our brains subconsciously translate that messaging into something we either like or don’t like, that we accept or reject. If you want to say the right thing to the right people, then investing in strategy AND visuals that complement each other is how we can help put you above your competition!”

Learn Part of What Makes Emma a Special Part of Our Creekmore Family

Emma Preston has accomplished many professional achievements in working for campaigns for Pepsi, Ferrari, the Super Bowl, Jim Beam, and private airline companies, among other goals. Creekmore Marketing holds a special place in her heart for the friendships it has fostered and the opportunity it has provided her to work remotely and spend more free time playing soccer, hiking, and spending time with husband Lee, their son Reese, and their border collie, Fynn.


Emma Preston's journey at Creekmore Marketing is a testament to her dedication, talent, and ability to connect with clients and stakeholders to meet the needs of businesses and consumers of all types.


“One of my favorite services is our full branding package,” she says. “Sometimes, clients need to reconceive their brand starting from the ground up fresh with a new, research-proven strategy, and complimenting their visual identity can improve brand perception, add value, and increase ROI.”

Contact Creekmore Marketing and Work with Emma and Our Graphic Design Team

Interested in working with Emma Preston and seeing how you can grow your business with branding and graphic design from Creekmore Marketing? Contact us online or at (859) 309-5987 for your free consultation.


We’re a full-service digital marketing agency that serves the entire United States and countries across the globe with graphic design, website design, search engine optimization, pay-per-click advertising, and other services. Reach out to us to see how our team can help your business grow!

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